Privacy Policy

Last updated: 16 February 2026

This Privacy Policy explains how The Social Bay Ltd (“we”, “us”, “our”) collects, uses, and protects personal data when you visit or interact with this landing page: grow.thesocialbay.co.uk (the “Website”).

We are committed to protecting your privacy and handling your data transparently, in line with the UK GDPR and the Data Protection Act 2018.

1. Who We Are

The Social Bay Ltd
Website: https://thesocialbay.co.uk
Email: hello@thesocialbay.co.uk

The Social Bay Ltd is the data controller responsible for your personal data collected via this Website.

2. What Data We Collect

a) Information you provide to us

When you submit a form or contact us via this Website, we may collect:

  • Your name

  • Your email address

  • Your phone number

  • Any message or enquiry details you choose to provide

b) Automatically collected data

When you use this Website, we may automatically collect:

  • IP address (anonymised where possible)

  • Device type, browser type, and operating system

  • Pages visited and interactions with the Website

  • Referral source

This data is collected using analytics and tracking technologies (see Section 6).

3. How We Use Your Data

We use your personal data to:

  • Respond to enquiries and contact requests

  • Provide information about our services

  • Measure and improve the performance of our marketing and landing pages

  • Monitor and optimise advertising campaigns

  • Maintain the security and performance of the Website

We do not sell or rent your personal data to third parties.

4. Legal Basis for Processing

Under UK GDPR, we rely on the following lawful bases:

  • Consent – where you submit your details via a form

  • Legitimate interests – to analyse Website performance, improve our services, and manage marketing effectiveness

  • Contractual necessity – where contact is required prior to entering into a contract

You can withdraw consent at any time (see Section 9).

5. How We Store and Protect Your Data

We take appropriate technical and organisational measures to protect your personal data, including:

  • Secure servers and access controls

  • Encrypted connections (HTTPS)

  • Restricted access to personal data

We retain personal data only for as long as necessary for the purposes outlined in this policy, or to meet legal and regulatory requirements.

6. Analytics, Tracking & Advertising

This Website uses tracking and analytics tools to understand user behaviour and measure marketing performance.

a) Google Analytics 4 (GA4)

We use Google Analytics 4 to analyse Website usage. This may collect anonymised data such as page views, interactions, and device information.

b) Google Tag Manager

Google Tag Manager is used to manage tracking scripts on this Website. It does not store personal data itself.

c) Advertising & Conversion Tracking

We may track actions such as form submissions, phone number clicks, email clicks, and WhatsApp clicks to measure campaign effectiveness.

These tools may use cookies or similar technologies.

7. Cookies

This Website uses cookies and similar technologies to:

  • Enable basic Website functionality

  • Analyse traffic and usage patterns

  • Measure marketing performance

You can control or disable cookies via your browser settings. Disabling cookies may affect how the Website functions.

8. Third-Party Services

We may share limited data with trusted third-party service providers who support our operations, such as:

  • Analytics providers

  • Advertising platforms

  • Website hosting and infrastructure providers

All third parties are required to process data in accordance with applicable data protection laws.

9. Your Data Protection Rights

You have the right to:

  • Access the personal data we hold about you

  • Request correction of inaccurate data

  • Request deletion of your personal data

  • Object to or restrict processing

  • Withdraw consent at any time

  • Lodge a complaint with the Information Commissioner’s Office (ICO)

To exercise any of these rights, contact us at hello@thesocialbay.co.uk.

10. External Links

This Website may contain links to external websites. We are not responsible for the privacy practices or content of third-party sites.

11. Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated revision date.

12. Contact Us

If you have any questions about this Privacy Policy or how your data is handled, please contact:

The Social Bay Ltd
Email: hello@thesocialbay.co.uk

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